Project Description

Electric Mile, Masterplanning and Design

Insomniac Events, 2021

In partnership with Insomniac Events, Leisure Expert Group designed the world’s longest ‘dark ride’. The Electric Mile debuted in the beginning of 2021 and with a length of 1,7 kilometers it beats the record with ease. And with between 45-60 minutes of experience this dark ride is definitely worth the wait.

The experience consists of a drive through route along the various festival brands of Insomniac Events. Along the way, guests will be amazed with light, laser and SFX displays as well as performers, all of which are choreographed to a matching sound track for people to enjoy from their own cars.

Services
Masterplanning and Concept Development
  • Floorplan

  • Guest journey

Schematic Design
  • Elevations

  • Dimensioning

  • Materialization & Color Coding

Detailed Design
  • Facility integration

  • Technical AV Design

Art Direction
  • On-site art direction

  • Show direction

One of the Kinetic Field projections at EDC 2019
One of the Kinetic Field projections at EDC 2019
The Kinetic Fields stage at EDC 2019 with visitors

A socially distant EDM experience

From their own vehicles, guests can tune in to an FM frequency to enjoy a custom soundtrack whilst remaining socially distant from other parties in their own car. Guests will travel along various scenes, depicting the many brands of Insomniac in a spectacle of light, sound and live performances.

The entertainment area of EDC 2019
A birdseye overview of the entertainment area at EDC 2019
A birdseye overview of the entertainment area at EDC 2019

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2020-09-28T21:35:24+00:00

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2020-09-28T21:40:32+00:00

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2020-09-28T22:07:21+00:00

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2020-09-28T22:11:56+00:00

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2020-06-04T12:46:08+00:00

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2020-09-28T22:22:06+00:00

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2020-10-30T10:50:57+00:00

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2020-09-23T09:30:50+00:00

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