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THIS IS HOLLAND, 2018

Flying Theatre flight over the Netherlands

From the heart of Amsterdam, THIS IS HOLLAND presents a unique flying experience that will show you the Netherlands from a whole new perspective.

Leisure Expert Group was closely involved with this project from the very start. Together with the client, we developed the concept, schematic and detail design of the attraction. During the construction and installation were also responsible for the in-field art direction as well as the technical production.

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MARJOLEIN VAN DE STOLPE

LEISURE EXPERT

“We have been working on the design and production of this Flying Theatre experience over the Netherlands since 2016. We have designed the full visitor experience from the first sketches to the media storyboards all the way to the final construction drawings. The end result shows our competence in our scenic-, show- and technical design expertise.”

Services:

  • Concept Design
    • Storyline
    • Artwork
    • Visitor Flow
    • Brand Identity
  • Schematic Design
    • Elevations
    • Signage
  • Detailed Design
    • Materialization
    • Dimensioning
  • Content Design
    • Soundtrack
    • Video production

JOHN RUISCH

DESIGN EXPERT

“The concept THIS IS HOLLAND takes visitors on a scenic flight over the Netherlands. To make the experience more meaningful we have created a visitor journey with two pre-shows. In the first show guests are indulged in Dutch history and heritage, whereas in the second show they will get a sneak preview about the beautiful Dutch sites they are about to fly over in the main show. After the main show, we have created a post show environment in collaboration with Unesco, showcasing Unesco World Heritage sites in the Netherlands.”

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KEVIN MOHR

TECHNICAL EXPERT

“Leisure Expert Group was responsible for the entire technical production of THIS IS HOLLAND. We have designed, engineered and installed all light, audio and video equipment in the attraction. We have programmed a custom showcontrol system to ensure easy usability and low maintenance. The fully automated show makes for an amazing guest experience with every cycle.”

Services:

  • Technical Design
    • Sound plan
    • Light Plan
  • Content Design
    • Video design
    • Soundtrack composition
  • Installation
    • Equipment Procurement
    • On-site installation
  • Programming
    • Showcontrol systems integration
    • Automized systems
  • Support

THE FINAL RESULT

End result of the entrance in THIS IS HOLLAND
End result of the entrance in THIS IS HOLLAND
End result of the souvenir shop in THIS IS HOLLAND
End result of the cash desk and welcome area of THIS IS HOLLAND
End result of one of the pre-shows in THIS IS HOLLAND
Detail of the end result of THIS IS HOLLAND
End result of one of the pre-shows in THIS IS HOLLAND