Leisure Expert Group announces 6 darkride concepts utilizing ZIERER Karussell- und Spezialmaschinenbau GmbH & Co. KG’s Advance Darkride System
At Leisure Expert Group we are often asked about the possibility of integrating dark rides into future theme park or real estate developments. Being complex projects, dark rides require a combination of light, sound, content and a ride system which is often seen as a difficult hurdle to take. In spring of this year we were asked by Zierer, a German manufacturer for amusement rides to help develop concepts for their Advanced Dark Ride System (ADR) and for us at LEG it was a golden opportunity to show the possibilities of the latest ride technologies combined with our expertise in storytelling and AV design. We developed six different popular themes, for three different sizes of dark ride layouts.
We created six stories, based on evergreen themes like dinosaurs, the wizard Merlin, farm life and Vikings, and also a more original story around music. LEG's experience design expertise, combined with Zierer's engineering capabilities resulted in the creation of has created three layouts, a small one with one vehicle, a medium one with four vehicles and a large one with seven to nine vehicles. In principle, each theme can be applied to each layout size. And here in Barcelona we present each layout with two of the themes described before.
It was also our goal to remain within certain budget restrictions, so that these attractions can be affordable to smaller and medium sized parks as well. Many trends today show the popularity of Dark Rides, even some of the seminars here at the IAAPA EMEA Expo Europe focus on this topic. With the Zierer highly dynamic track‐based ride vehicles and the experience design expertise of the Leisure Expert Group, we hope to inspire operators and real estate developers to add a dark ride to their venue as a new guest experience.
These concepts are starting points for discussions with parks about a dark ride. We are open in the type of collaboration and the choice of partners for the execution of such a project. We welcome the conversation and look forward to speak to interested parks here in Barcelona and beyond. International Association of Amusement Parks and Attractions (IAAPA) #darkride #themedentertainment #ridedesign